Japan's Unique Setsubun Celebration on February 2, 2025

Japan traditionally marks Setsubun, the festival that welcomes the changing of seasons, on February 3. However, 2025 is set to be a special year as it will be the first time in 124 years that this festive occasion falls on February 2. While some might think this shift is linked to the auspicious Taian day on February 2 and the ominous Shakko day on February 3, the real reason lies in the Earth's orbit around the Sun—almost like a leap year!

Despite this unusual timing, the excitement for Setsubun remains vibrant, especially in the anime and manga community. Here’s how some beloved characters and brands are celebrating:

• Bonobono shared a cheerful message: "Today, February 2, is Setsubun. Demons out, good fortune in! Wishing you all a healthy year!"

• Chibi Maruko-chan couldn’t resist enjoying some ehōmaki, saying, "Let’s eat the ehōmaki!"

• Coji-Coji joined in with the classic chant: "Demons outside! Good luck inside!"

• Harmonyland reminded fans that this year’s lucky direction is "west-southwest," featuring Badtz-Maru enjoying a fruit-filled ehōmaki dessert.

• The Kuki Tourism Board highlighted the Tsukasa Hiiragi statue dressed in a demon costume, playfully asking visitors not to throw soybeans at it.

• In a fun twist, Miss Kobayashi's Dragon Maid featured Kanna humorously asking, "If I’m a demon, can I come in?"

• PlayStation celebrated with an Astro Bot meal and sweets, wishing everyone plenty of good fortune.

• Sgt. Frog chimed in with a playful question: "Demons out, good fortune in, what about me?"

As the day unfolds, the spirit of Setsubun is alive and well, bringing joy and good wishes to all. Did we miss any Setsubun greetings? Let us know in our forums or via email!